Emergence of Online Retail is Anticipated to Open up the New Avenue for Europe Sporting Goods Market

Europe Sporting Goods market
Global Europe Sporting Goods Market



The Europe Sporting goods Market is estimated to be valued at US$ 164.15 Bn in 2023 and is expected to exhibit a CAGR of 6.8% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.

Market Overview:
The Europe sporting goods market manufactures and sells sports equipment, apparel, and footwear. Some key products in this market include sports apparel, athletic shoes, sports equipment, outdoor equipment and accessories. The sporting goods industry in Europe primarily caters to various sports like soccer, cycling, athletics, swimming, tennis and others. Growing health awareness, rising participation in sports and fitness activities are some major factors driving the growth of this market.

Market Dynamics:
One of the primary drivers for the Global Europe Sporting Goods Market is rising awareness about health and fitness. There is a growing acceptance of sports and physical activities as an integral part of everyday lives in Europe. This has encouraged greater participation in sports and outdoor recreational activities. Moreover, growing youth population and their increasing interest in sports is also contributing to the market growth. Some other factors include increasing disposable incomes, growing participation of women in sports and sponsorship & promotion by brands.

On the demand side, rapid urbanization and busy lifestyles have prompted more people to spend time at gyms for achieving fitness goals. Furthermore, emergence of online retail platforms has made sporting products easily available to consumers, thereby driving the sales. E-commerce has emerged as an important medium for purchase of sporting goods and equipment.
Segment Analysis
The Europe sporting goods market is dominated by the team sports segment. This segment accounts for over 35% of the total market share as team sports like football, basketball and volleyball are highly popular across European countries. Countries like Germany, UK, Italy, France and Spain have strong football culture and leagues where participation as well as viewership for team sports is significantly high.

PEST Analysis
Political: The supportive government policies promoting sports participation and infrastructure development across European nations have aided the growth of the sporting goods market.
Economic: Rising disposable incomes and higher spending on recreational and leisure activities have positively impacted the sales of sporting goods over the past few years.
Social: Health awareness and focus on active lifestyle among European population has increased the demand for various sports equipment and apparel.
Technological: Advancements in material science and design have led to the development of high-performance, lightweight and durable sporting goods. This has enhanced the sports experience for both amateur and professional athletes.

Key Takeaways
The Europe sporting goods market is expected to witness high growth, exhibiting CAGR of 6.8% over the forecast period, due to increasing health consciousness among consumers and rising participation in various individual and team sports across the region.

The European market dominated the global sporting goods industry with a value of US$ 164.15 Bn in 2023. Countries like Germany, France, UK, Italy and Spain collectively account for over 60% of the total Europe sporting goods market.

Regional analysis indicates that Western Europe represents the largest and fastest growing region due to high popularity of sports like football, tennis, cycling etc. Countries like Germany, UK, France are global hubs for manufacturing of sporting goods.

Key players operating in the Europe sporting goods market are Adidas AG, Nike, Inc., Under Armour, Inc., PUMA SE, Amer Sports, Odlo, Hammer Sports, Polar Electro, KETTLER, and WaterRower. Adidas and Nike dominate the sporting apparel and footwear categories while Amer Sports and PUMA have a strong presence in sporting equipment space.

 

Read More: https://www.ukwebwire.com/europe-sporting-goods-market-is-estimated-to-witness-high-growth/

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