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| KVM And PRO AV Market |
The KVM and PRO AV market provides essential visual and audio solutions that enable live production and broadcasting of corporate events, sports events, concerts, trade shows and conferences. KVM switches, video wall controllers, audio mixers and other signal extenders ensure seamless delivery of high quality visual and audio content to audiences. The market offers solutions like matrix switchers and seamless scaling that help enterprises enhance their conference room collaboration through digital integration of meeting spaces.
The global KVM and PRO AV market size is estimated to
be valued at US$ 402391.05 billion
in 2024 and is expected to exhibit a CAGR
of 8.0% over the forecast period 2024 to 2031.
Key Takeaways
Key players operating in the KVM and PRO AV market are Mondi PLC,
Ahlstrom-Munksjö Oyj, Autajon CS, Huhtamaki Flexible Packaging (Huhtamaki Oyj)
and Avery Dennison Corporation. KVM switches from these companies help
broadcasters and AV technicians control different content sources from a single
point. Growing demand from live event industry and expansion of hybrid/virtual
conference market is fueling revenues in the KVM and PRO AV space. The Covid-19
pandemic accelerated the transition towards virtual events, thereby augmenting
usage of video conferencing solutions from PRO AV companies. Major players are
focusing on global partnerships to tap into international live production
sector and consolidate their presence.
Market key trends
One of the major trends in the KVM
And PRO AV Market is virtualization. The pandemic highlighted the need
for alternate virtual/hybrid event models. Many live events companies are now
integrating advanced media server capabilities that allow live streaming of
conferences, expos and performances online. Virtualization enables global
audiences to engage through networked systems. It is being driven by the demand
for flexibility and cost benefits associated with virtual platforms. KVM and
PRO AV solution providers are investing in technologies like extended reality that
will make virtual experiences more engaging and realistic for audiences.
Porter's Analysis
Threat of new entrants: New entrants face high initial costs in setting up
production facilities and R&D. They also face barriers from existing
competitors.
Bargaining power of buyers: Buyers have moderate bargaining power as there are
several established players in the market providing substitute products.
Bargaining power of suppliers: Suppliers have low to moderate bargaining power
due to availability of substitute raw materials and parts. Established players
can source from multiple suppliers to avoid dependence.
Threat of new substitutes: Threat of substitution is low as KVM and PRO AV
solutions cater to specialized needs that cannot be easily substituted. However,
video conferencing can be considered a potential substitute.
Competitive rivalry: Competition is high among the established players. Players
compete based on product features, pricing, reliability and innovation.
Geographical Regions
North America holds the largest share in the KVM and PRO AV market currently,
due to high adoption rates across industries such as corporate offices,
broadcast stations, control rooms and education. Asia Pacific is expected to be
the fastest growing regional market driven by growing industries, rising
incomes and infrastructure development in countries like China and India.
The Middle East and Africa region is emerging as an important market for KVM
and PRO AV solutions with increasing investments in commercial infrastructure,
oil and gas industries in the Gulf countries offering opportunities for
established as well as new players. Countries like Saudi Arabia, UAE and Qatar
are major contributors to the growth of this regional market.