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| Global India Ready To Mix Food Market Size |
Ready to mix food products provide easy to cook food options that save time and effort in food preparation. These products are primarily packaged foods that just require adding water or other ingredients before consumption. They provide essential nutrients to fulfill daily dietary requirements in a convenient format. With rising health concerns, changing lifestyles, and increasing number of working individuals, demand for ready to mix food products is growing in India.
The global
India Ready to Mix Food Market is estimated to be valued at US$ 443.89 Mn in 2023 and is expected
to exhibit a CAGR of 16.% over the forecast period 2023 to 2030, as highlighted
in a new report published by Coherent Market Insights.
Market key trends:
One of the key trends driving growth in the India ready to mix food market is
increasing health awareness among consumers. With growing knowledge about
nutrition and wellness, consumers are shifting towards convenient packaged food
products that are nutritious and easy to prepare. This is encouraging
established as well as new players to offer varied product range focused on
attributes like being sugar-free, gluten-free, high in protein, probiotic-rich
etc. Companies are innovating formulations by adding superfoods and introducing
mixed vegetable and whole grain versions. They are also enhancing flavors to
make healthy options more appealing. This trend is expected to significantly
support market expansion over the forecast period.
Segment Analysis
The India ready to mix food market is dominated by the ready to cook/mix food
segment. This segment holds the largest share as these products only require to
be cooked and are ready to eat. Consumers prefer ready to cook/mix food
products as they save time on preparation and taste similar to homemade food.
Key Takeaways
The Global
India Ready To Mix Food Market Size is expected to witness high growth over the
forecast period supported by changing dietary patterns and increasing
popularity of convenience food among consumers. Growing health awareness is
also driving demand for healthy ready-mix options in the country.
Regional analysis
The western region dominates the India ready to mix food market and is expected
to witness the fastest growth over the next few years. High urbanization,
increasing number of working women and hectic lifestyles have propelled the
demand for convenient ready-to-eat food products in states like Maharashtra,
Gujarat etc.
Key players
Key players operating in the India ready to mix food market are Indian Tobacco
Company, Mavalli Tiffin Room, Gits Food Products Pvt. Ltd., Kohinoor Foods,
Priya Foods. These players are focusing on product innovation and portfolio
expansion to cater to the evolving needs of consumers. Indian Tobacco Company
leads the market with its popular Ready to Cook offerings.
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